Sesame Avenue Expands into Roblox with Neighborhood Adventures
Sesame Workshop has launched Sesame Street: Neighborhood Adventures, a brand new Roblox hub designed for youths and households to discover the enduring neighborhood in an interactive digital house. Gamers can create their very own Sesame Avenue character avatars utilizing a brand new character creator, then dive into themed minigames and actions alongside Elmo, Cookie Monster, Abby Cadabby, and different acquainted mates.
“Since our founding in 1969, Sesame Workshop has been dedicated to assembly youngsters and households the place they’re,” says Aaron Bisman, Sesame Workshop senior vice chairman of selling. “With gaming and immersive experiences rising in recognition alongside streaming video platforms, this launch is an important new contribution to our audience-first, omni-channel strategy. Our mission is to assist youngsters in every single place develop smarter, stronger, and kinder and our new Roblox Hub is an thrilling new approach we’re delivering on that. We are able to’t wait to welcome followers of all ages to discover our neighborhood.”
The expertise options video games comparable to Abby’s Cover and Develop Search, the place gamers seek for lacking Magical Beasties, and Cookie Monster’s Cookie Cart Catch, the place elements rain down for gamers to gather. Gamers may unlock stickers, earn rewards, and obtain in-game letters from traditional characters by finishing duties.
A spotlight of the hub is Magical Beastie Quest, which lets gamers look after brand-new creatures debuting later this fall within the tv sequence. Extra options embody portals to different Sesame Avenue Roblox experiences, together with Mecha Builders: The Recreation, which has attracted greater than 70 million visits since its debut.
“The Sesame Workshop workforce understands the nice energy of assembly learners the place they’re, not simply by exhibiting up on Roblox, however by bringing to life a dwelling, explorable Hub and main gamers into worlds and narratives that may encourage and reinforce studying,” say Rebecca Kantar, Head of Training, Roblox. “Designed with platform-specific structure and Roblox gamers in thoughts, video games like Mecha Builders and Magical Beastie Quest foster participating, playful studying experiences.”
Neighborhood Adventures additionally hosts a particular 24-hour premiere of the brand new animated section Tales from 123 Nov. 8, with unique digital rewards obtainable to the primary 3,000 guests who full an in-game quest.
Bluey: Bust-a-Transfer Brings Lively Play to Nex Playground
Nex and BBC Studios have debuted Bluey: Bust-a-Transfer, a brand new interactive title for Nex Playground that transforms fan-favorite episodes of the Emmy Award-winning preschool sequence into lively, motion-powered mini-games. The discharge marks the newest addition to the rising Nex Playground catalog, which has offered greater than 250,000 items since its launch.
“With Bluey: Bust-a-Transfer, we’re bringing the joyful spirit of Bluey on to your front room,” says David Lee, CEO and Co-Founding father of Nex. “Bluey has a uncommon co‑viewing magic that brings the entire household collectively, and we’re excited for these mini-games to remodel favourite Bluey moments into lively enjoyable for the entire household. From enjoying Keepy Uppy with balloons to cooking breakfast with Mum and Bingo, households can bounce proper into the world of Bluey collectively.”
Households can be a part of Bluey, Bingo, Mum, and Dad in 5 mini-games designed to encourage bodily play. Highlights embody Keepy Uppy, a balloon-bouncing problem; Musical Statues, a freeze-dance sport; and Magic Asparagus, which has gamers mimic the actions of animals. Extra mini-games incorporate cooking, sports activities, and household humor, reflecting the present’s deal with imaginative, shared play.
“We imagine that play and by extension, gaming, has the facility to deliver households nearer collectively, so partnering with Nex was a pure match,” says Marina Mello, world director of gaming and interactive at BBC Studios. “Nex’s distinctive know-how permits followers of all ages to fairly actually ‘bounce’ into the enjoyable collectively. The mini-games usually are not solely impressed by fan-favorite episodes, they’re purpose-built for shared play and unforgettable moments.”
Bluey: Bust-a-Transfer is designed for youths ages 4 and up, however its gameplay may also be loved by dad and mom and grandparents. Nex Playground is a controller-free system with built-in security options, together with local-only information storage and a digital camera cowl. The platform has steadily expanded its retail presence and can roll out availability in Canada later this month.
The sport is offered via Play Go, Nex Playground’s membership program that gives entry to its full library of greater than 45 experiences.
Video Recreation Spending Jumps 11% in August
U.S. client spending on video video games rose 11% in August, reaching $4.7 billion, in keeping with Circana. The increase was fueled by the launch of NBA 2K26, a 6% enhance in cellular gaming, and continued momentum from the Nintendo Switch 2, which has offered 2.4 million items in its first three months.
Content material gross sales climbed to $4.2 billion, pushed by console titles and subscription companies, which grew 25% year-over-year. NBA 2K26 was August’s prime vendor and is already the fifth best-selling sport of 2025, whereas Madden NFL 26 secured the No. 2 spot. Different sturdy debuts included Mafia: The Outdated Nation, Steel Gear Stable Delta: Snake Eater, and Gears of Struggle: Reloaded.
On the cellular facet, Monopoly Go! led the highest ten, adopted by Royal Match and Final Struggle: Survival, with Pokémon Go climbing six spots. Free Fireplace re-entered the highest rankings, surpassing Name of Responsibility: Cell in U.S. spending for the primary time since 2022.
{Hardware} gross sales surged 32% to $312 million, with Nintendo Swap 2 offsetting declines for PlayStation 5, Xbox Sequence, and the unique Swap. Equipment spending slipped 6%, although racing controllers bucked the development with modest development.
Nintendo eShop Provides Little Nightmares III and Extra
Nintendo introduced a packed week of content material throughout Nintendo Swap and Swap 2, led by the launch of Little Nightmares III Oct. 10. The atmospheric platformer introduces two new protagonists, Low and Alone, who should navigate eerie environments and terrifying creatures in solo or co-op play.
Different highlights embody Yooka-Replaylee, a remastered version of the indie platformer, now enhanced with new maps, customization choices, and up to date visuals, obtainable now on Swap 2. Nintendo Swap On-line subscribers may entry a trio of retro titles: Mario & Wario (beforehand unique to Japan), Bubsy in Claws Encounters of the Furred Type, and Deadly Fury Particular.
Wanting forward, preorders opened for Hyrule Warriors: Age of Imprisonment, arriving Nov. 6 with an expanded story centered on Ganondorf’s invasion of Hyrule. As well as, Nintendo expanded its Nintendo Music app to incorporate soundtracks from Paper Mario: The Thousand-Yr Door and launched the seasonal No Methods, All Treats occasion, providing themed in-game actions and gross sales via Oct. 31.The eShop additionally sees a slate of indie releases, together with Disgaea 7 Full, Snoopy & The Nice Thriller Membership, and Ys vs. Trails within the Sky: Various Saga, alongside a spread of digital gross sales and promotions.
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