GennComm pioneered the usage of viscoelastic foam (a.okay.a. reminiscence foam) in toys again in 2017, igniting the plush class with its sweetest squeezes but. Now, the corporate is exploring new applied sciences within the house, submitting its fifth patent for the filling.
This US patent marks GennComm’s fifth within the plush class and sixth general, invented in-house by Jeremy Brian Medwed, Director of Innovation within the ImaGENNation division. Demand for collectible, snuggly plush continues to develop, and the corporate is rising to the problem, forming new manufacturers, partnering with licensees, and growing new iterations of its foam, together with sustainable swaps for the fluff. With many extra patents and Emblems pending, GennComm is cementing itself as an innovator in sensory and tactical IP.
Genna Rosenberg, CEO of GennComm, shared, “What excites us is how this dynamic materials, in its numerous formulations, can supply solely new options and infinite alternatives for innovation. Our group, led by Jeremy Medwed and our VP of Licensing, Allyson Frome, is devoted to each creating new tendencies and capturing rising ones via product improvement. With the wide-ranging claims in our patents and the flexibility of viscoelastic foam, we see large potential to accomplice with main corporations and improve kid-centric options in plush expertise.”
For extra details about the patent and different licensing inquiries, go to GennComm’s website.
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