PhatMojo has signed international toy rights to Grow A Garden, the Roblox phenomenon that lately set the very best concurrent participant document in online game historical past. The deal, brokered by licensing company Think Influence, brings the digital gardening sensation into the bodily world with a brand new vary of toys designed for building, collecting, customizing, and sharing.
Since its debut in March, Grow A Garden has shortly risen to turn out to be the No. 1 sport on Roblox, amassing greater than 15 billion performs and reaching a record-setting 21.6 million concurrent gamers. Developed by Splitting Level Studios in collaboration with Do Large Studios, the game invitations gamers to nurture their land into thriving gardens crammed with crops, flowers, fruits, and extra. Its tranquil, immersive design and community-driven gameplay have fueled a worldwide fan base, additional amplified by frequent stay occasions.
PhatMojo’s first wave of Develop A Backyard merchandise debut on the finish of the yr, with expanded collections arriving at main international retailers in early 2026. The road will translate the sport’s creativity and teamwork into tangible play, extending the model’s attain past Roblox.
Be taught extra at phatmojo.com.
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