
Entrepreneur Stephan Tetrault has acquired Digital Boutique Canada. Referred to as GameStop Canada, shops will rebrand as EB Video games Canada and provide Canadian players a customer-focused expertise.
Canadians know EB Games as a beloved and iconic identify foundational to their early gaming experiences. “That is about bringing one thing again that Canadians really liked,” says Tetrault, proprietor and CEO. EB Video games was rebranded to GameStop Canada in 2021. “We’re constructing greater than a store, we’re constructing a cultural cornerstone.”
Gamers can stay up for popular culture choices, in-store occasions, and a renewed buyer expertise at relaunched shops. The rebranding is a dedication to Canada’s gaming retail scene, players, and collector tradition. “We’re going to construct one thing particular right here, with group, nostalgia, and innovation at its coronary heart,” says Tetrault.
“We would like EB Video games Canada to be greater than a retailer — we would like it to be the hub for gaming and fandom tradition throughout Canada,” says Jim Tyo, President, GameStop Canada. “That is about ardour, and that’s what’s going to drive each determination we make.”
Greater than 185 shops will transition over the approaching months, with new branding, up to date digital platforms, and a relaunch technique. For extra info, go to gamestop.ca.
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