JAKKS Pacific’s costume division, Disguise, and BBC will proceed their licensing partnership for North America’s common Bluey costume line.
With this licensing extension, Disguise is getting ready for the upcoming fall season with recent types and expanded distribution for high-quality Bluey costumes and equipment.
“Bluey persistently ranks amongst our most in-demand costume traces,” says Tara Cortner, President and Common Supervisor of Disguise. “We’ve witnessed unbelievable enthusiasm from each youngsters and oldsters and with the addition of grownup costume choices, Bluey has developed into an thrilling family-wide dress-up expertise. We’re thrilled to increase our collaboration with BBC Studios and proceed rising this beloved line.”
This improvement is no surprise, as Bluey was the most-watched present on a streaming service final 12 months.
“Disguise has been an ideal accomplice and instrumental in bringing our beloved Bluey characters to life via costumes and equipment,” says Suzy Raia, SVP World Shopper Merchandise, BBC Studios. “The brand new choices seize the personalities of the characters and allow followers – kiddos and grown-ups – to extra absolutely immerse themselves in Bluey’s world and create their very own fun-filled adventures.”
The costume line has seen nice success in each retail and on-line gross sales, so it’s anticipated to stay a fan favourite. The costumes are presently out there at major retailers, specialty shops, and on-line, with new additions anticipated for the upcoming fall season.
For extra info, go to disguise.com.
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