Universal Products & Experiences has introduced that it’ll promote Jo Pascoe because the Senior Vice President of Shopper Merchandise for the APAC. On this new position, Pascoe shall be accountable for overseeing the Asia Pacific and China areas.
The newly appointed Senior Vice President will add to the corporate’s international industrial progress technique whereas reporting on to World CPG Business Officer Rafael Macias. On this position, Pascoe will lead the creation and implementation of long-term technique throughout the area for each direct markets and agent-managed areas.
Pascoe has been a part of the crew for the reason that firm acquired DreamWorks Animation in 2016. Initially overseeing licensing for the animation studio’s Asia Pacific Area, Pascoe grew to grow to be the nation managing director of Australia and New Zealand. The previous managing director additionally fuelled the corporate’s enlargement by means of revolutionary campaigns and by performing as a lead throughout EMEA in 2024.
With distinctive {qualifications} and relative work expertise, Pascoe will proceed to advertise the corporate’s progress methods for the Asia Pacific and China areas. To be taught extra about Common Merchandise & Experiences, go to universalproductsexperiences.com.
The publish Jo Pascoe Appointed Universal Products & Experience’s SVP Consumer Products for the APAC Region appeared first on The Toy Book.
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